We’re protectors of innovation, originality and bold ideas.
Intellectual Property Advice, Trade Marks and Design Registration, Copyright, Contracts and Protection of Proprietary Knowledge.
Protecting your brand is our speciality.
We work with startups and scaling product and service brands to implement robust strategies to protect, enforce and defend their IP.
But it’s so much more than ticking boxes. Our sweet spot is commercial law and intellectual property, allowing us to provide our clients with commercially savvy strategies and long-term plans for brand building and brand protection.
Product Brands
The thrill of bringing a new product to market can be dulled by the risk of intellectual property theft. Counterfeits, knock-offs and ‘dupes’ don’t just harm your short-term profits - they erode your brand integrity and value.
Our expertise in securing copyright, registering trade marks and designs, and safeguarding our client’s brands empowers our clients to invest their energy in creating and innovating, giving them the freedom to flourish.
As well as securing and protecting your trade mark and design registrations, we craft strategies that protect your brands and products from all angles.
Every client and project starts the same - consultation, strategy and advice. But, every brand is different, so we tailor our services to suit your needs. We’re about bespoke strategy, not templates or box-ticking exercises, and with that in mind, our below packages are examples of how we can work with you.
Secure Your House &
Product Brands
Launch, grow and market your new brand and products with confidence. We’ll develop and implement tailored trade mark filing strategies that align with your business objectives, protecting your house and product brands in key markets.
Example inclusions:
Australian trade mark searches, trade mark application strategy, Australian trade mark applications and registrations, and maintenance and monitoring.
From $2,500 + GST and govt application fees/disbursements
Going Global - International Brand Protection
Navigate global markets with confidence, knowing your brand and intellectual property assets are protected worldwide. With experience in international markets, we’ll support you to expand internationally with strategies tailored to multiple jurisdictions.
Example inclusions:
Global brand clearance, global brand protection strategy, international trade mark applications and registrations, ownership and licensing agreements, initial anti-counterfeit strategy implementation, global portfolio management and monitoring.
From $5,500* + GST and international application fees/disbursements
Get Online - eCommerce Kit
Launch (or re-launch) a legally robust online store that upholds your brand’s integrity and maintains customer trust. With our tailored support, you can have complete confidence that your eCommerce site has all the necessary legal tools to protect your digital presence and maintain your relationships.
Example inclusions:
Website legal risk and compliance audit and advice, tailored website terms of use, consumer terms of sale, delivery and returns policies, privacy policy, cookies and marketing opt-out notices.
From $5,500 + GST and disbursements
Our packaged services are just a few of the ways we can support you. You also have the option of paying in full or choosing a payment plan. Get in touch and we can tailor a package to suit your needs.
We value transparency. Especially for our pricing.
Protecting your brand is a long-term investment. We don’t want to leave you guessing about costs, so we’re upfront and transparent. Fixed fees, regular updates and open communication keep you fully informed - because we don’t like surprise bills, either.
Service Brands
It’s the innovators, the entrepreneurs, and their bold ideas that change the world we live in. It takes courage to bring new ideas to market, and we’re here to protect those brave enough to do it.
We approach service brands differently. Diving into your business, ideas and goals enables us to identify risks, protect you from potential threats and provide the security that you need to commercialise your big ideas. For our clients, there’s always more to defend than just the big idea.
We work with our service-based clients to develop and lay the foundations for a strong, sustainable house brand and service-based business. It’s peace of mind so you can get on with what you do best.
Every brand and client are different, that is why we tailor services to meet your needs. To understand your needs, every client and project starts the same - consultation, strategy, and advice. Below we’ve outlined examples of how we can work together – consider them starting points. Get in touch and we’ll tailor a package for your brand.
Secure Your House &
Product Brands
Protect your services brand completely.
We’ll secure and manage your trade marks, protecting your brand identity and intellectual property.
Our big-picture approach means nothing gets overlooked in preventing competitors from capitalising on your brand equity and marketing efforts.
Example inclusions:
Tailored strategy and advice, as well as trade mark search and registrations, ongoing management, and renewal services (monitoring).
From $2,500 + GST and application fees/disbursements.
Get Online –
Tailored Website Kit
Your website is integral to your brand and a key element in building trust with customers and clients.
This isn’t about templates – we take a comprehensive approach to brand protection and online compliance.
We’ll ensure your website is legally protected and compliant in all markets.
Example inclusions:
Website compliance audit, tailored website terms of use, and client terms of service that are compliant with applicable laws and regulations such as Australian Consumer Laws. Privacy policy, cookies policy, and marketing opt-out notices that are compliant with Australian Privacy, Data and Spam Laws.
From $5,500 + GST and disbursements.
Get Online - eCommerce Kit
Taking a big-picture perspective, we’ll protect your brand through our four-pillar approach, providing strategic advice, intellectual property protection strategies, contracts and agreements, and reviewing compliance.
It’s complete peace of mind that your brand is fully protected.
Example inclusions:
Brand & IP audits and asset protection strategies, trade mark registration, copyright advice, confidentiality & non-disclosure agreements (NDAs), consultancy and contractor agreements, tailored agreements for collaborators and referral partners, privacy & data protection compliance, development or review of brand use guidelines, IP protection and enforcement manuals or other in-house documentation, policies and procedures.
From $7,500 + GST and application fees/disbursements.
Our packaged services are just a few of the ways we can support you. We also offer payment plans starting from $500 per month (plus GST and application fees). Get in touch and we can tailor a package to suit your needs.
We’re brand defenders.
We want to make intellectual property law less daunting - we provide clear legal advice and guidance to start-ups and SMEs, protecting their intellectual property, managing trade marks and designs, and enabling them to build their brand and grow their business.
Bespoke services.
Our Product and Service Packages are just examples of how we can work together. If you’re wondering if we can help you or would like a tailored package, view our full capabilities, and get in touch for a proposal.
Intellectual Property Advisory
Trade Marks Registration
Copyright Protection
Product Design Registration
Intellectual Property Disputes
Trade Mark Oppositions & Non-Use
What We do.
Global Brand & IP Portfolio Management
Intellectual Property Licensing
Wholesaling & Manufacturing Agreements
Customer Agreements & Contracts
eCommerce
Competition & Consumer Law
Privacy & Data Collection Policies
Media & Entertainment Contracts
Business consulting & training
Intellectual Property Audits & Due Diligence
What People Are Saying.
"Working with Kate and the team was a dream. Transparent, honest communication and streamlined processes meant that our case was handled quickly and professionally at a very reasonable rate. We are so grateful for the support Ethikate has given to our business."
— Dr Channy McGowan, The Calm Pet Vet
"Kate is a very ‘real’ person, who has gone above and beyond to put me in touch with people and to help build my brand. It’s clear she believes what I’ve got is real and original and worth protecting."
— Cinzia Cozzolino, Founder, The Smoothie Bombs
"Having Kate help me out has been a huge asset to my business. Her professional yet understanding and down-to-earth approach has ensured she has an in-depth knowledge of how my business operates and what it needs from a legal perspective. She is unlike any lawyer I’ve met before.”
— Danielle Price, She Will Shine
